I'm Wayne English, founder and president of Web Content Rx, LLC. We appreciate your business. Call us for content, to speak at your organization; or just to chat.
We're A 2014 Content Marketing Expert At Business 2 Community
Our content promotes your best interests, those of your company, and your products. You can believe that because we guarantee it 100% in writing or you pay nothing.
We've published three books and have local, national, and international publications online and in print.
Look at our body of work, and Contact Us Today!
Your content is edited by our in-house editor. Then you have two additional edits. This results in superb content that precisely meets your needs. Call us for:
We all need to create content for marketing, social networking, blogging. Isn't it best to learn from a pro? We can provide you with a one, three, or twelve hour program at your facility.
Winning Local Elections
We've worked on three successful races for the Connecticut House of Representatives. And were heavily involved with with a successful local election that saw four of five candidates elected to the Coventry Town Council.
How Would You Like To Lose 300 Thousand Dollars?
Is your website a bona fide business tool, or a hole in your wallet?
Total Non-Fiction Publishing
From initial idea to marketing and sales we examine SEO publishing, vanity press,and traditional publishing in depth as well as your website and social networking campaign and offline marketing.
We all need to market our work, career, company. We speak on how to use the online and offline worlds to do that.
Your website has a job to do. It must be written for people. Telling them what you can do for them, not what you do. It must be written for machines, Search Engine Optimization (SEO) so you show up in search engine results. And, most important of all, it must be written to competently care for your business needs. These things are not optional. To be effective, your site must do all of these things.
Your Web site does a good job if it tells the reader what you can do for them, and touts benefits, not features.
The job you ask it to do is reasonable and possible.
It has measurable goals that you periodically verify as being fulfilled.
The name of your company or organization is at the top of every page.
Your city and state, and your street address if you do an over the counter business, is at the top of every page. This is important, as it excludes clients that you cannot service. For example, if you operate a pizza restaurant in Hartford, Connecticut, you do not want calls from Hartford, Indiana.
Does every major page of your site tell the reader what you can do for them?
Does your Web site include a media page with media releases?
Does your Web site's contact us page provide your phone, fax, and E-mail for sales, customer service, and other pertinent departments? Or just a form to be filled out?
Does your Web site link to your social networking campaign? Many sites do this. And many do not. Why? They want to keep visitors on their website and not have them leaving for social sites. So, which way to go? It's up to you. We've got social links on every page.
Is your Web site's navigation consistent across the entire site?
Is your Web site written at an eighth grade level?
Does your Web site have this year's date in the copyright notice? Not keeping this current makes people wonder if you are still in business.
Do you have out-of-date material on your site?
How to make a good website better
Give away content. Portable Document Format (PDF) files are perfect for this.
Include video, music, photographs to make your site interesting and unique.
Include games and make winning a prestigious event.
Include search capability so your customers can quickly find what they're looking for.
Online & Offline Campaign Materials Written And Social Networking
Wayne English has worked on numerous political campaigns including: three for Tim Ackert, Connecticut State Representative, and one local campaign that resulted in four of five candidates being elected.
Call us for a presentation on how you can use social networking as an offensive weapon in your next campaign.
Read what Tim Ackert, Connecticut State Representative, said about me:
"Wayne English is a exceptionally fine writer. His efforts contributed to my election to the Connecticut State House of Representatives in 2010 [2012 and 2014 as well]. Wayne’s efforts to keep our campaign message targeted and simple are relentless. He is a valued and productive member of my campaign staff."